You built the machine. Now it has to sell in America.
Senior marketing leadership for European manufacturers building a US presence — without the headcount.
The Five Growth Engines
One architecture, five engines. Start where you need to.
US Market-Entry Audit
Market and competitor assessment, US buyer and distributor mapping, positioning gap analysis and a full channel audit. Delivered as a 12-month roadmap with budget ranges. You own it outright.
Move to a retainer within 60 days and half the audit fee comes off your first invoice.
Foundation Retainer
Messaging architecture adapted for American buyers, plus technical content, white papers, spec sheet copy and localized collateral in English, French or Spanish.
Growth Retainer
Everything in Foundation plus a working demand engine: technical SEO, Google Ads and LinkedIn, landing page and conversion work, distributor lead support. Reporting on cost per lead and pipeline.
Distributor Channel Support
Co-branded sales assets, partner playbooks, onboarding kits and localized collateral, plus partner communication handled on your behalf. Built to accelerate inventory velocity.
Agile & On-Demand
A monthly creative subscription for technical brochures, spec sheets, white paper layouts, decks and sales collateral — switched on when workload demands it, off when it doesn't. Web development, SEO architecture and paid media are quoted separately.
NOT READY TO TALK YET?
Start with the free guide: what US market entry actually requires, before you commit budget to it.
Built for manufacturers entering the US
ELIKYA Digital helps European industrial manufacturers establish and grow in the American market. Founded in 2011 and based in Atlanta, the practice brings 25+ years of B2B industrial marketing experience.
The hard part of US expansion is rarely the product. It is everything that follows the market-entry decision: distributors working from outdated materials, technical documentation written for a different buyer, and no senior marketing owner in-market. That is the gap this practice was built to close.
You work with one senior strategist, supported by a production team of designers, developers and search specialists. Senior capability without the headcount, the ramp, or the hiring risk.
Senior capability, without the headcount.
Over a decade building US market presence for manufacturers who needed senior marketing leadership before they could justify hiring one.
Serving complex markets with precision
Technical products need more than good design. They need someone who understands the specification, the buyer, and the distributor who sits between them. Whether you are supporting a US distributor network or establishing a presence from scratch, the work is built on how American industrial buyers actually evaluate suppliers.
Sectors: Manufacturing | Aerospace & Automotive | Construction & Energy | Medical Devices | Professional Services
Know what the US market requires before you spend on it.
A Market-Entry Audit takes four weeks and ends with a 12-month roadmap built on your actual market and your actual competitors. You own the roadmap outright, whether or not we work together afterward. Conducted in English, Spanish or French.
Not ready yet? Start with the free guide instead.
Onboarding
Your first 30 days
Every retainer starts the same way. Strategy is agreed before a single asset is produced.
Signature & Intake
Agreement executed, welcome roadmap sent, intake questionnaire and system access checklist returned.
Kickoff & KPIs
A 90-minute call to confirm objectives, agree the reporting KPIs, and set the approval rhythm.
Discovery & Strategy
Asset and channel audit, US buyer and competitor review, messaging architecture built.
Strategy Approved
Strategy brief, 12-month roadmap and 90-day plan presented. Your approval is the gate.
Production Begins
Briefs go to the production team. First deliverables and the reporting format follow.
No production starts before the strategy is approved. That single rule prevents rework, protects your budget, and keeps every deliverable tied to a business objective.